Conference Videos MAMA: MinneAnalytics does Marketing Analytics Sept. 30, 2014 The Future of Big Data: Ten Key Trends Bob Pearson, President, WCG/W2O Group View slides Brand Management and Marketing Analytics: Best Friends Forever Dean Adams, Principal, Merton-Adams View slides How to Build Performance-Driven Marketing Campaigns Paul Roetzer – The Metrics That Matter View slides How Data Drives Mobile Content Decisions Joe Sriver, Founder, DoApp Inc. View slides